ANA Spotlight

Lladró Collaborates with Láolú Senbanjo for its New Collection

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Láolú Senbanjo, the visionary New York-based Nigerian artist, has embarked on a groundbreaking collaboration with the esteemed porcelain brand Lladró. This partnership, heralded as a limited edition series, marks a significant milestone in the convergence of art, culture, and tradition. Senbanjo’s distinctive black and gold geometric patterns now find a new canvas on Lladró’s hand-painted head and bust sculptures. His work is heavily inspired by the rich tapestry of Yoruba culture and other Nigerian traditions, a primary focus in this limited edition collection.

Artist Láolú Senbanjo poses with his ‘The Dreamer by Láolú’ and his artistic tools. Image courtesy of Forbes Magazine .

In the hands of Senbanjo, Lladró’s porcelain sculptures undergo a remarkable transformation. Each stroke of charcoal, ink, and paint brings to life the intricate details of Yoruba body painting rituals. This fusion translates these ancient customs into a contemporary medium. Moreover, it revitalizes Lladró’s 70-year-old brand, opening its doors to a global audience eager to embrace diverse artistic expressions.

Ana Rodriguez, the CEO of Lladró, emphasizes the importance of this collaboration in an interview with Forbes magazine. She states that the brand’s transformation was necessary, and the partnership with Láolú Senbanjo underscores its significance. She adds that the collaboration embraces the dynamic shifts in people’s tastes, cultural references, and ways of life. Furthermore, she adds that the evolution exemplified by” The Dreamer by Láolú” is a testament toLladró’ss commitment to embracing change while honoring its heritage.

The dreamer- Laolu Sebanjo. Image courtesy of Forbes Magazine

“The Dreamer by Láolu” is a pioneering endeavor, marking Lladró’ss first collaboration with an African artist Senbanjo, known as”Laolu NYC” he is not just an artist; he is a visual storyteller, a musician, a human rights lawyer, and an activist His work transcends the confines of conventional art, reaching across mediums and boundaries From adorning buildings and cars to gracing the flesh of models, his traditional African patterns now grace the porcelain sculptures of Lladró.

This limited edition series of 300 units represents more than just a collaboration; it encapsulates the spirit of cultural amalgamation. It is a celebration of diversity and creativity. Moreover, it is a testament to the power of art to bridge gaps and foster understanding. This collaboration reminds us that art, in its myriad forms, has the unparalleled ability to transcend time and space. Undoubtedly, this collaboration will leave an indelible mark on our hearts and minds, echoing the harmonious blend of tradition and contemporary artistry for generations to come.

Author

Rose Mwikali Musyoki is a creative writer from Nairobi, Kenya. She holds a Bachelor's degree in Business and Finance from the University of Embu, Kenya, and is the founder of Bloom Inc, an art startup in Kenya. Currently, she works as a writer for Art Network Africa.

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